01 · Challenge
The Challenge
Hayden IR represented Lucas Energy from January to June 2008. At engagement the company traded on the OTC Bulletin Board with a market cap under $32 million.
02 · Solution
Our Solution
- Wrote and disseminated all news releases
- Developed a corporate profile for use with the investment and business community
- Targeted and arranged one-on-one meetings with the financial community and prepared supporting investor materials
- Coordinated quarterly conference calls and webcasts and prepared accompanying earnings releases and scripts
- Conducted ongoing weekly telephone outreach to micro-cap generalists
- Handled investor and prospective investor calls, requests for information, list maintenance and other IR functions
03 · Impact
The Impact
- Share price rose 79% in six months, from $3.44 to $6.16, concurrent with the increase in the price of oil
- The company moved to the American Stock Exchange from the OTC Bulletin Board
- Three-month average trading volume increased from 7,000 shares a day on January 25, 2008 to 165,000 on May 27, 2008
- Generated an audience of more than 50 investment professionals
- After the engagement, the company brought IR in-house to focus exclusively on oil and gas investors; the share price subsequently dropped below $1.00
Past results are not indicative of future performance. Figures are as reported in Hayden IR’s case study for Lucas Energy Inc. See our disclosures.
